SYNNEX_
Digital Campaign Latin America
Campanha digital América Latina • SYNNEX

ABOUT THE PROJECT

SYNNEX Westcon-Comstor – a leader in the distribution of IT market solutions – identified an opportunity in a challenge that the pandemic brought to many companies: security in remote work environments.
With that, they reached out to Ideatore to promote their solutions.

WHAT WE DID

Strategy in segmentation and performance

STRATEGY

Our team developed a strategy for lead generation and qualification, offering Gartner reports and other nurturing content.
By optimizing the ads, we reached a highly relevant audience, delivering high conversion with greater and more accurate results.

SOLUTION

In total, there were 7 campaigns with over 1,700 leads, including 350 sales-ready contacts and 140 who requested direct contact with specialists.
On social media, the ads reached over 6 million impressions and more than 40,000 clicks.
All of this in an international context, running in 3 languages.

IMPACT

Leads
+ 0 k
MQLs
+ 0
SQLs
+ 0