Even with the pandemic under control, it was still necessary to offer sensory experiences to ensure foot traffic in restaurants.
That’s when My MousseCake decided to include the Ponto Nero sparkling wine line, from Casa Valduga, in its menu, offering a special tasting day for customers.
To create a refined, beautiful, and welcoming communication that would spark the desire to try the product, even with limited photo options provided by the supplier.
We proposed a sophisticated and delicate communication style, using script typography and soft colors.
In addition, we incorporated elements that evoked the sensory characteristics of the sparkling wines, emphasizing their lightness, freshness, bubbles, and fruity aromas, while suggesting how they paired with each dish on the restaurant’s menu.
When great ideas meet great brands, success stories happen.
